Managing Interactive Media

Managing Interactive Media

Managing Interactive Media :: 4th edition :: 2007

Cover of 'Managing Interactive Media'

Fourth Edition of the definitive guidebook to managing interactive media projects for Web and other convergent media. Used by businesses for in-house training - adopted as the textbook of choice by many academics.

This is the 4th edition of 'Managing Multimedia' and has been completely rewritten as a single volume to better reflect the changing new media landscape.

Paperback: 480 pages
Publisher: Addison Wesley: 4th (revised) edition
Publication: February 2007
ISBN-10: 0321436938 ISBN-13: 978-0321436931

Order the current edition

Previous editions of 'Managing Multimedia' are now out of print.


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